Advantage Solutions Senior Planner Media - Amazon in Miami, Florida
Senior Planner Amazon Media
Advantage Unified Commerce is one of the largest full-service agencies and advertisers supporting brands on Amazon. We manage many leading brands and support over $3B annual sales on Amazon. We are looking for a Senior Media Planner with deep expertise on all things Amazon.
Oversees and guides Amazon search and potentially DSP program for marquee clients
Develops a strong understanding of the client’s business, including their products & services, competitive landscape, and trends in their industry
Contributes to the development and execution of market strategies for Amazon campaigns, including developing strategic roadmaps, test plans, and risk/benefit analysis; as well as analyzing results and developing actionable insights.
Employs analytical reasoning, data analysis, and problem-solving skills to manage campaigns effectively and efficiently.
Demonstrates thought leadership and professional communication skills by developing and delivering client-facing materials, such as presentations, point of views, business cases, and performance reports. Proven success managing client relationships directly.
Utilizes business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow relationships.
May manage one or more junior team members, appropriately delegating to maintain a balanced workload while providing training, support, inspiration and constructive feedback on their work
2-4 years of Amazon Media Planning experience, preferably on the Agency side and relevant to e-Retail/CPG
Experience in Amazon Sponsored Ads, Amazon DSP, and Retail
Strong professional presence and communication skills
Support /oversee project/accounts
Comprehensive data analysis and problem-solving skills; able to draw conclusions and with guidance, you can devise strategic recommendations based on findings
Strong Microsoft Excel skills: pivot tables, vlookups, and chart building. Working knowledge of Visual Basic macros is a plus.
Additional Amazon software skills a plus (e.g. Skai, PacVue,)
Strong quantitative experience with proven ability to interpret data and craft recommendations
Able to evaluate and recommend specific partners/tactics/tools, draft plans/performance reports in a logical format/flow, and effectively articulate overall program objectives/approach/results
Detail-oriented and well-organized with effective communication skills (written & verbal)
Effective time management skills – able to prioritize and meet deadlines
Strong troubleshooting, problem-solving and issue-resolution skills, along with an ability to collaborate cross-functionally in a fast-paced environment
TRAVEL AND/OR DRIVING REQUIREMENTS:
Limited to no travel required
This is a work from home role
Job Will Remain Open Until Filled
The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.
The Sr. Planner Media is responsible for informing media strategy and leading day-to-day execution across digital channels with a focus on advertising and programmatic media for the Amazon Advertising Platform, They will also mentor junior members of the media team to consistently and successfully deliver on client objectives. This position manages day-to-day relationships with clients and external partners, and will ensure appropriate strategies are presented and executed. The incumbent must possess a solid knowledge of the client’s business and actively bring new ideas and recommendations to the team for the client’s campaigns. This position requires that the candidate be a self-starter, extremely organized, detail oriented, highly motivated and possess the ability to effectively juggle multiple priorities, while managing client expectations, timelines and coordination between various resources.
Essential Job Duties and Responsibilities
Media Campaign Development Lead: Leads the planning process with and acts as client-facing contact and presenter
Setup & Execution Approver: Oversees and supports/QAs all Associate creation of specs, timelines, setup process; leads ongoing communication with internal team leads and vendor contacts
Trafficking and Maintenance Approver: Oversees and supports/QAs all Associate trafficking & implementation steps
Reporting Lead: Lead development of all reporting outputs and presentation to client
- This position does not have supervisory responsibilities for direct reports
- May delegate work of others and provide guidance, direction and mentoring to indirect reports
Travel and/or Driving Requirements
Travel is an essential duty and function of this job. Driving is not an essential duty or function of this job.
Travel up to 10%
The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job
Education Level: (Required): Bachelor's Degree
(Preferred): Marketing/Advertising or equivalent experience
Field of Study/Area of Experience:
3-5 years of experience in Media at an agency
Skills, Knowledge and Abilities
Previous success in the planning, development and management of digital media campaigns
Experience with Amazon and eCommerce preferred
Experience with Self-Serve Programmatic DSPs a plus
Ability to analyze data and deeply understanding of measurement practices, 3rd party measurement companies and web analytics
Demonstrated ability to meet tight deadlines while juggling multiple projects simultaneously
Proven client service orientation with strong written and verbal communication skills, including effective presentation skills
Ability to consistently perform under pressure in a fast-paced environment as an individual on a team
Exceptional organizational and time management skills
Demonstrated interest in keeping up with emerging technologies and digital marketing trends
Environmental & Physical Requirements
Office / Sedentary Requirements
Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.
Additional Information Regarding The Company Job Duties and Job Descriptions
Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes. Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time).
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.
The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
Job Locations US-FL-Miami
Primary Posting Location : City Miami
Primary Posting Location : State/Province FL
Primary Posting Location : Postal Code 33101
Primary Posting Location : Country US
Requisition ID 2024-431399
Position Type Full Time
Category Category Management, Insights and Planning
Minimum USD $60,000.00/Yr.
Maximum USD $80,000.00/Yr.